Big impacts are again coming to sports media.

YouTube TV is attempting to make watching sports easier and cheaper. Chris McGrath / Getty Images YouTube TV will launch 10 genre-specific packages, including a YouTube TV Sports Plan in early 2026, ...

The huge escalation in fees is big for the major leagues and a lesson in basic economics for media companies: When something of great value is relatively scarce, the price is going to be high. By Rick ...

Options for how to consume the NFL and other live sports are shifting in 2026. Kevin C. Cox / Getty Images YouTube TV announced the creation of a sports-focused monthly subscription plan that would ...

When ESPN launches its direct-to-consumer service (likely next month), for the first time ever, Americans will be able to consume all major sports without having to subscribe to cable. Charter and ...

As the monoculture goes about its business of finding a quiet corner to curl up and die in, live sports continues to gobble up much of the TV advertising dollars that once targeted big-reach ...

It is tempting to say that we’ve reached the end of the streaming revolution. After Tuesday morning, at least, the heads of three major sports TV power players would be compelled to agree with you.

Cord-cutting trends have prompted the spring 2026 shutdown of another cable TV network. Viewing habits are changing faster than many sports networks expected. The collapse of the regional sports ...

Along with rising interest in virtually all live TV sports content, recent research has shown the number of global sports TV documentaries is at its highest levels in four years. A lot of this came in ...

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Cavalli has since apologized for calling Contreras "boy" during the altercation on Tuesday. Folarin Balogun remained upbeat Friday despite a controversial red card that will sideline him for the USMNT ...

A new report by EDO found TV advertisers spent $244 million on women's sports in 2024, a year-over-year increase of 139%. Basketball, soccer and tennis were among the top sports for ad engagement.